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How to improve the brand image of Luoyang road roller

Release time:

2023-01-31

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In the current market, there is a huge space in the Luoyang road roller market, but the formation of road roller brands is progressing slowly, and the road roller industry is facing a series of problems. Changes in the market environment will inevitably bring a variety of problems, but also bring great opportunities. So, as a road roller manufacturer, how to improve the brand image?

How to improve the brand image of Luoyang road roller

1. To establish a visual recognition system that has its own recognition and also has aesthetic significance, to shape the brand image of the roller manufacturer in the minds of consumers, and to differentiate it from other enterprises.

2. To adopt different strategies for competitors' image strategies and consumers' hearts, and differentiated image promotion.

3. To physically build and maintain a good brand image, unlike other enterprises, to achieve their own differentiated development.

What are the advantages of small road roller?

Luoyang road roller equipment is widely used in road maintenance, very convenient in road maintenance, what are the advantages of road rollers?

First, the cost of Luoyang road roller machine is much cheaper than large road roller, that is, economic and practical, so it can be called "good value for money".

Second, the small roller can enter the relatively narrow site at will, which is not a large roller is irreplaceable, so it can be called "monopoly advantage".

Third, the small road roller structure is simple, small footprint, both the use and storage are very effective, so it can be called "portable advantage".

Fourth, Luoyang road roller production is very fine, usually after the appearance of spray treatment, not easy to rust, greatly extending the life of the small roller, can be called "from the use of the advantages".

Fifth, the small roller is easy to operate, the whole machine itself is relatively light, the operation is very convenient.

Six, small roller is easy to maintain, the whole structure of the Luoyang roller is simple. Because no matter what part of the problem is solved, the maintenance of 2.5 tons roller is very simple. This is called "maintainability advantage".

How to oil the roller?

Do not mix diesel fuel or gear oil into the engine oil of a small or medium sized roller, do not replace gear oil with engine oil or mix old oil. Diesel fuel or gear oil destroys the oil additive, leading to oil deterioration failure, after replacing the gear oil with oil, the transmission system gears are not easy to hang the oil film, which will lead to early wear and tear of the transmission pair. Mixing new and old oil can accelerate the oxidative deterioration of the new oil, reducing the effect of the new oil and the use of time.

2, gasoline engine oil and diesel engine oil should be strictly differentiated. Mixing the two kinds of engine oil has damage to the diesel engine tile which is not resistant to corrosion.

3, do not mix oil in the small and medium-sized roller lubricating oil. Mixing oil in the lubricating oil will make the grease loss, thus reducing the lubrication effect. Do not use oil instead of brake fluid. Instead of brake fluid, the oil will cause the brake rubber to swell, resulting in brake failure.

4.Do not substitute hydraulic oil for small or medium-sized roller oil. Substitution of hydraulic oil produces varnish in the combustion chamber, which is not easy to remove and aggravates the wear of the drum.

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